My recent Tweets- digitaladman: Fascinating stuff... RT @mashable: The Next 5 Years in Social Media - http://mash.to/2AIdB
- digitaladman: Coming soon... RT @PSFK: Imagining Connected Devices, Homes, And Automobiles Of The Future http://su.pr/22OmiJ
- digitaladman: Lots to ponder... RT @mashsocialmedia: The Future of Ad Agencies and Social Media - http://mash.to/2AxaV
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Category Archives: Media
Effies down under
The Australian Effie Awards ceremony last night revealed some great winners. Even though we live in a connected world too often we focus on great work coming out of the USA or Europe. There is some amazing work being done in countries like Australia or in Asia. So let’s take a look at some of [...]
Also posted in Agencies, Brands, People Tagged DDB, Effies, FBI radio, McDonalds, Naked Communications, Richard Branson Leave a comment
How stuff goes viral
Jonah Peretti, the guy behind New York start-up BuzzFeed, put together this presentation on how web content goes viral. According to Jonah the key to success is taking advantage and successful tapping the BWN – that’s the Bored at Work Network. They are the millions and millions of us who sit behind our screens, tweeting, [...]
Are you post-digital?
I posted a previous version of this presentation in April but this new updated version presented by Gareth Kay this week is even better. To sum up, our agency briefs need to change now we live in a post-digital world…
View more presentations from Gareth Kay.
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Smells like great response
If you have not seen this already, this case study video from Wieden + Kennedy shows how they took a successful TV campaign and made it even bigger through social media…
The results have been pretty amazing:
On day 1 the campaign received almost 6 million views
(more than Obama’s victory speech)
On day 2 old spice had 8 of the 11 [...]
Week of Tweets #16 (the lazy edition)
I noticed that my last summary of my best tweets was exactly a month ago. Well I was on holiday then off work sick so I have some excuses. Now I have a month of tweets to choose from but they were thin on the ground. Enough dithering… let’s get on with it already!
Avant garde [...]
Also posted in Agencies, Brands, Creative, Technology Tagged Facebook, Keiichi Matsuda, Media Kitchen, MIT, NY Times, Zynga Leave a comment
Week of Tweets #15
Last update before the holidays. Things have been a little quiet after all the Cannes fuss died down. But there were still a few gems…
RT @glueisobar: Nice campaign for Dulux: have a read of the blog and watch the film in HD on YouTube. http://www.letscolourproject.com
It’s been a while since anyone has “Done a Sony” but [...]
Also posted in Agencies, Brands, People, Technology Tagged 3D, Albion, Apple, AR, Cannes, Dulux, Euro RSCG, Frog Design, iAd, New Yorker, Nike, Prince, Qualcomm, Viral Leave a comment
Chrome Fastball
Since Google own YouTube they are free to do things nobody has done before. Check out the Chrome Fastball game that demonstrates how much faster their browser is. And how fast your brain works too.
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Shift Happens
Great presentation from Aki Spicer, Fallon’s Director of Digital Strategy who conducted a workshop at VCU Brandcenter’s Executive Training Program for account planners.
“The Engagement Opportunity” outlines the evolving role and function of strategic planning in this age of digital and social technologies and proposes a methodology for integrated creative ideation.
No doubt Aki [...]
Week of tweets #17 (summer is over edition)