And the CLIO goes to…

The award season keeps on rolling. The CLIOs were announced this week and some nice projects scored gold. Let’s take a look at some…

The World’s Biggest Signpost – Nokia. Farfar, Stockholm

I love interactivity on a massive scale. This project combines mobile, location-based services, social and more. A worthy winner.

Virtual Box Simulator - United States Postal Service. AKQA, Washington.

We see so many pointless ways to use augmented reality it’s great to see a useful tool being recognised for taking an interesting technique and applying some smart thinking.

Magical X-mas Cards - The Swedish Post. Crispin Porter + Bogusky Europe.

I had not seen this project until now. Great ideal beautifully executed. Another example of digital and physical coming together in a creative new way.

Twelpforce - Best Buy. Crispin Porter + Bogusky, Boulder.

Using Twitter to give customers access to support from real people. CP+B took this idea and built a whole campaign around it.
Take a look at all the winners here. It’s interesting that HBO Imagine can win a gold at the One Show but only a bronze at the CLIOs. Go figure.

Post to Twitter Tweet This Post

This entry was posted in Agencies, Brands, Creative, Technology and tagged , , , , , . Bookmark the permalink. Trackbacks are closed, but you can post a comment.

Post a Comment

Your email is never published nor shared. Required fields are marked *

*
*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Spam Protection by WP-SpamFree