June 14, 2010

Week of Tweets #14

Welcome to another edition of my regular roundup of favourite tweets.

Instant advertising… NYTimes: An Ad Engine to Put ‘Mad Men’ Out of Business http://nyti.ms/by4u4L

  • How automated can advertising get? This article covers some new developments in banner advertising.

Great idea… RT @intersphere: Condom brand uses#Chatroulette to create an HIV awareness campaignhttp://bit.ly/a7g4vl

Hope the video below doesn’t offend anyone. No doubt Steve Jobs will stop reading this blog now. Nice way to use fun technology to get a serious message across…

Another one converted 🙂 RT @adage: Bring on Digital: Why I No Longer Consider Myself a Traditionalist: http://bit.ly/9P0ufM

  • Liked this article showing how one “traditional” creative discovered the creative possibilities that digital provides.

RT @PSFK: BMW Brings “Joy” To Singapore With Interactive 3D Building Projection http://su.pr/20cYz5

Interesting… RT @BrandRepublic: Pepsi launches location-based iPhone app with check-in rewards http://fwd4.me/Ra2

  • I’m the king of the castle! Has Foursquare unlocked our inner children or started the next bandwagon? I still believe in location-based marketing but maybe not the version we know right now.

RT @pyesawichjr: Will the future be filled with data displays and 3D holographic objects projected into physical space? http://bit.ly/dyVmBv

  • I love a good futuristic story. This article imagines what things might be like 10 years from now. Oh how we’ll laugh when we look back at Layar (no offence guys).

Sorry, we don’t serve Flash… RT @anguswong: Restaurant replaces menus with iPads.

  • Will this replace waiters? Not really. They’ll just be wiping grease off iPad screens instead.

Now that’s a YouTube channel! RT @leorayman: DDB/Tribal launches Budweiser World Cup/reality show mashup www.BudUnited.com

  • Reality TV continues to be a great way to draw in an audience. This campaign is a great execution of a YouTube-based campaign.

Great article… RT @Razorfish: Digital advertising out; engaging experiences in (via @psfk) http://bit.ly/brIXu3

  • Does advertising work these days? Can we connect more with our audience through “brand-fueled” events and content?

and finally…

I Like!… RT @PSFK: Facebook ‘Like Button’ Goes Physical http://su.pr/2vmUhw

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