Inspiration room

Check out some of the blogs I regularly turn to for inspiration, industry developments and more…

Adverblog Interactive marketing and other great advertising ideas since 2003

Banner Blog The guys at Soap interactive in Sydney (plus guest editors around the world) share the best online advertising they’ve seen lately.

Blogilvy A bit of self promotion here. Random creative inspiration found by the creative teams at Ogilvy Amsterdam.

Digital Agency Blog Neil Potter writes about experiences, news, understanding, appreciation and enjoyment of all things digital agency.

Inspire me, now! Szymon Blaszczyk’s inspiration blog.

Interactive Marketing Trends Ogilvy’s Giles Rhys Jones shares his views on digital advertising & marketing.

Rory Sutherland’s Blog Thoughts from one of advertising’s most intelligent and wittiest personalities.

360 Degree Digital Influence Ogilvy PR’s blog about social media and word of mouth marketing.

Here are a few books which have inspired me. Take a look and please suggest some yourself by sending me an email to chris@digitaladman.com

Confessions of an Advertising Man is a distillation of all the successful Ogilvy concepts, tactics and techniques that made the agency famous in just 15 years. Written in the early 60s, some of the ideas seem a little (or a lot) outdated but this is a classic.

Check out the book on Amazon.co.uk

Discover some of the dos and don’ts of the web. See great examples of intelligent web design. With chapters by arranged by subject (interface and design, marketing and communication, technology and programming, technical advice, content/content management, and commerce), a clear do/don’t structure, and plenty of real world examples of successful websites.

Check out the book on Amazon.co.uk

Cult bestseller, new buzz word… Freakonomics is at the heart of everything we see and do and the subjects that bedevil us daily: from parenting to crime, sport to politics, fat to cheating, fear to traffic jams. Asking provocative and profound questions about human motivation and contemporary living and reaching some astonishing conclusions, Freakonomics will make you see the familiar world through a completely original lens.

Check out the book on Amazon.co.uk

Advertising Now! Online is a few years old but features some great campaigns even by today’s standards. Divided into chapters by subject (from food and beverage to electronics, clothing, and more), this book examines the most effective and important online ad campaigns by exploring the work of the globe’s top award-winning agencies

Check out the book on Amazon.co.uk

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