Tag Archives: Apple

Week of Tweets #15

Last update before the holidays. Things have been a little quiet after all the Cannes fuss died down. But there were still a few gems… RT @glueisobar: Nice campaign for Dulux: have a read of the blog and watch the film in HD on YouTube. http://www.letscolourproject.com It’s been a while since anyone has “Done a Sony” but [...]
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Google Box

So this is how Google sees the future of TV. Maybe they could hire a few interface designers from Apple because this looks as ugly as hell. Then again, if the rumours are true, Apple could soon be reinventing their own Apple TV so it knocks the sock off this. Meanwhile, Yahoo are also playing [...]
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iPad 2015

With people queuing for the new iPad and Apple surpassing Microsoft as the most valuable technology company, you have to wonder where things will go in the future for a company many thought was dead in the water 15 years ago. If you look at the first generation iPod from 2001 and compare it to [...]
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Week of Tweets #6

Time for another round up of the tweets/retweets I made this past week that I think deserve a second viewing… I’m watching… RT @adamcoomes: The future of the web: trends to watch http://is.gd/6Xgxf Interesting Mashable article - What the Web of Tomorrow Will Look Like: 4 Big Trends to Watch. It will be accessible anywhere, will not focus around [...]
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iPadvertising

With all those empty spaces appearing on websites viewed by iPad users, it clearly wasn’t going to be long before advertisers saw an opportunity. The little blue brick icon representing a missing plugin was the perfect invitation for Lego to develop the first Flash-free iPadvertising… Tweet This Post
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iPad hearts Gifs

Within minutes of the iPad announcement from Apple, the blogs and Twittersphere lit up with complaints about what it lacked rather than what it offered. No camera, multi-tasking etc. One of the biggest gripes (even from Adobe itself) is the continued lack of support for Flash. The iPad isn’t the ultimate web surfing experience if [...]
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How to build great (digital) campaigns

Chapter 5 in David Ogilvy’s book, Confessions of an Advertising Man (the inspiration behind this blog), talks about the discipline needed to create truly successful campaigns. He believed that good advertising “sells the product without drawing attention to itself. It should rivet the reader’s attention on the product”. It should never say “what a clever [...]
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Welcome to the Code War

Bing vs. Google, Facebook vs. Twitter, Microsoft vs. Apple… the tension is increasing on a daily basis these days. It feels awfully similar to the Cold War of the 50s, 60s and 70s. Wikipedia describes it this way. “The Cold War (1945-91) was the continuing state of political conflict, military tension, and economic competition existing after World War [...]
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Brands matter

Was reading an interesting article on the Time website about how Apple are enjoying huge success with the iPhone and posting stunning results while other mobile companies like Sony Ericsson, Nokia and Motorola are suffering. It talks about the power of branding and how the Apple brand is the main factor in making them buck [...]
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