November 11, 2010

Balloonacy lifts off again

A couple of years ago Poke London launched a hugely successful game for Orange where people raced virtual balloons across the internet. In 2008, there were over 40,000 people jumping between over 2,000 websites to win prizes.┬áNow Balloonacy has gone global. It has also become a lot more social too and incorporates many new techniques that were not around last time – such as iPhone apps.

It’s a great concept that mixes casual gaming with social surfing… all helping the Orange brand appear more entertaining and adding value to people’s lives. Head on over to join the fun.