Tag Archives: Cannes

Tom Dot Com

I while back I started a series profiling some of digital industry’s greats. My first profile was Lars Bastholm, Chief Creative Officer at Ogilvy New York. This time around I want to take a look at Tom Eslinger – Worldwide Interactive Creative Director at Saatchi and Saatchi. What does a WW Interactive Creative Director do exactly? [...]
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Making great online videos

Regular readers of this blog will know that I am gradually going through David Ogilvy’s book “Confessions of an Advertising Man” and giving a 21st century spin to all the various chapters. This time it is all about making good TV commercials. What would David make of today’s world where people probably spend more time online [...]
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Week of Tweets #15

Last update before the holidays. Things have been a little quiet after all the Cannes fuss died down. But there were still a few gems… RT @glueisobar: Nice campaign for Dulux: have a read of the blog and watch the film in HD on YouTube. http://www.letscolourproject.com It’s been a while since anyone has “Done a Sony” but [...]
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Best of Bastholm

Well, the rumours were true. Lars Bastholm, Chief Digital Creative Officer of Ogilvy North American has been appointed overall Chief Creative Officer. You can read the full story on Adweek here but essentially it’s an amazing move for an agency like Ogilvy, putting their money where their mouth is when it comes to the importance [...]
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Layar at MIPTV

The annual MIPTV event just wrapped up in Cannes. It brings together media and advertising professionals along with people from the entertainment industry. Head over to the MIPTV blog for interviews, videos and more. Below is a presentation from Layar showing how mobile is bringing entertainment to people wherever they are and merging reality with [...]
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Advertising vs. Gaming

“Here we are now, entertain us”. When Kurt Cobain (who was recently resurrected in the Guitar Hero game) sang those prophetic words he seemed to anticipate today’s society, one that is constantly craving entertainment. The internet has stoked the fire and in some ways entertainment has become the new currency for many brands. Whether it is [...]
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Future Lions roar

Future Lions began in 2005 to “give students a chance to shake up the advertising world at Cannes”. AKQA were sponsoring the event this year and recently published the winners’ work on the special Facebook site. It’s a great initiative giving students a chance to show their work to the world’s leading agencies. The challenge was [...]
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Awardzzzzzzzzzzz

If there is one thing more tiring than judging awards it’s going through the long list of winners. Maybe I’ve been following too many award ceremonies and I’m all awarded out. Just been going through all the Cannes winners. There is a little debate about the Cyber Lions Grand Prix win for Best Job in [...]
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Best job in the world = best campaign

Tourism Queensland wins both PR and Direct Grand Prix at Cannes. AdAge reports – When Lord Tim Bell laid out why Tourism Queensland’s “Best Job in the World” campaign had netted the inaugural Grand Prix for the PR category, he sounded almost apologetic.The phrases he used to describe the winner–”classic,” “very simple,” “single-minded campaign”–didn’t signal [...]
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And the winner is…

So the advertising awards season is upon us. In these difficult economic times the awards organisations arebe suffering like everyone else (less entries, less tickets to events sold) but the awards help us forgot all the recent troubles for a moment. There are different opinions about awards. Some say they are just ego boosters for temperamental [...]
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